Logos, Business Cards, Letterhead, Brochures, Promotional Flyers, Banners, Displays, Direct Marketing
Whether you are a start-up business or already established, we can help with your print or direct marketing. We offer logo design, business cards, letterhead, brochures promotional flyers and of course websites. Our rates our fair and competitive and you will be get results.
The Web is not the only important component of your marketing campaign. You need printed materials to engage customers and brand your business.
Printed materials are a form of direct marketing, a form of advertising which allows businesses and nonprofit organizations to communicate straight to the customer, with techniques that can include cell phone text messaging, email, interactive consumer websites, online display ads, database marketing, fliers, catalog distribution, promotional letters, targeted television commercials, response-generating newspaper/magazine advertisements, and outdoor advertising. Having some or all of these components is gives your business a way to track consumers and measure effectiveness with direct response. This is known as Direct Marketing.
We can help you collect new customer contact information or build off of your existing client database.
Some of these practices include:
- A database of names (prospects, customers, businesses, etc.), often with certain other relevant information such as contact number/address, demographic information, purchase habits/history, company history, etc., is used to develop a list of targeted entities with some existing common interests, traits or characteristics. Generating such a database is often considered part of the Direct Marketing campaign.
- Marketing messages are addressed directly to this list of customer and/or prospects. Direct marketing relies on being able to address the members of a target market. Addressability comes in a variety of forms including email addresses, phone numbers, websites, fax numbers and postal addresses.
- Direct marketing seeks to drive a specific “call to action.” For example, an advertisement may ask the prospect to call a free phone number, mail in a response or order, or click on a link to a website.
- Direct marketing emphasizes trackable, measurable responses, results and costs from prospects and/or customers—regardless of medium.
Direct marketing is practiced by businesses of all sizes—from the smallest start-up to the leaders on the Fortune 500. A well-executed direct advertising campaign can prove a positive return on investment by showing how many potential customers responded to a clear call-to-action.